The purpose of this course is to present, analyze and discuss the different facets of business strategy formulation. Emphasizing that strategy can be seen as a unified theme that provides coherence and direction to the actions and decisions of a firm, we will cover a variety of business strategy topics concerned with firm positioning in the context of different markets, industries and locations.
This course is part of the Strategic Management and Innovation Specialization
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About this Course
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Try Coursera for BusinessSkills you will gain
- Strategic Management
- Decision-Making
- Strategic Thinking
- Business Strategy
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Syllabus - What you will learn from this course
Introducing strategy formulation
Industry analysis
Resources and capabilities
Global strategies and the multinational corporation
Reviews
- 5 stars66.47%
- 4 stars24.28%
- 3 stars6.16%
- 2 stars1.68%
- 1 star1.39%
TOP REVIEWS FROM STRATEGY FORMULATION
Contetnt is great, however sometimes it was really hard to listen presenter and see repeating gestures that confuses and not clear where is the main point.
Excellent course with rich content and accurate delivery method. The subject was well delivered with simple analysis and pertinent references from real live business environment
Need to have more framework for strategic monitoring . I prefer to re-write strategic decision and demonstrate any tool or framework which can be used to make a strategic decision
Great content, but the pace was a little slow in terms of content presentation. Absolutely recommended to all professionals involved with a company strategy in any level!
About the Strategic Management and Innovation Specialization

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