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Back to Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

Learner Reviews & Feedback for Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences by UNSW Sydney (The University of New South Wales)

696 ratings
243 reviews

About the Course

Transmedia storytelling is the practice of designing, sharing, and participating in a cohesive story experience across multiple traditional and digital delivery platforms - for entertainment, advertising and marketing, or social change. Have you ever read a book, seen a movie, watched a television show, or played a game that centred around different aspects of a larger story or universe? You may be familiar with popular examples of such universes like Star Wars, Marvel, and The Walking Dead (to name a few). How do the professionals develop such expansive narratives? How do they ensure that each element stays true to the original story? How do they innovatively use different technologies to share the stories, grow audiences and create an active and involved community of fans? More and more, we are also engaging with elements or franchises of larger and more complex stories across a much more diverse range of platforms like interactive web experiences, social media communities, mobile devices, theme parks, and even augmented and virtual reality. A major challenge that current and future storytellers face is being able to engage different audiences in a story that is seamlessly told across all of these different platforms. WHAT WILL I LEARN? This course will help you to design a strategy for developing and telling your own transmedia story. You will learn about what it takes to: • Shape your ideas into compelling and well structured narratives and complex story worlds • Identify, understand, and engage different audiences in your stories • Create cohesive user experiences across different platforms • Evaluate existing and emerging technologies to share your story with the world, and help your audience participate in the larger storyworld you create The course provides you with a unique, authentic, and industry relevant learning opportunity. You will have access to current theory, industry examples and advice and undertake learning activities that will equip you with the tools you need to start developing your own ideas. WHO WILL MY INSTRUCTORS BE? You will learn effective transmedia design strategies from leading UNSW Australia Art & Design academics. You will also examine case studies that demonstrate how amazing ideas, technology and audience contributions can be brought together to create dynamic storyworlds. You'll see examples of major, successful transmedia storytelling projects involving movies, digital entertainment, gaming, virtual reality and more. In collaboration with our industry partner X Media Lab, the course will give you inside access to the personal stories, insight and advice of the following innovative transmedia storytelling professionals from Hollywood USA, Canada and Australia. • Susan Bonds, 42 Entertainment, Los Angeles, USA • Flint Dille, Screenwriter, Game Designer and Novelist, Los Angeles, USA • Cindi Drennan, Illuminart, Australia • Tom Ellard, UNSW Art & Design, Sydney, Australia • Catherine Fargher, Dr Egg Digital, Sydney, Australia • Hal Hefner, 3AM Creative, USA • Brian Seth Hurst, StoryTech, Los Angeles, USA • Henry Jenkins, School for Communication and Journalism, University of Southern California, USA • Mikey Leung, Digital Storytellers, Sydney, Australia • Alex Lieu, 42 Entertainment, Los Angeles, USA • Geoffrey Long, Annenberg Innovation Lab, University of Southern California, USA • John McGhee, UNSW Art & Design, Sydney, Australia • Joseph Narai, Transmedia Entertainment, Sydney, Australia • Jeff Nicholas, The Uprising Creative, Los Angeles, USA • Sergio Paez, Graphic Artist working in animation, TV, video games, and film. Co Founder, StoryboardArt, California, USA • Steve Peters, No Mimes Media, Los Angeles, USA • Stuart Samuels, Stuart Samuels Productions, Toronto, Canada • Charles Santoso, Concept Artist, Sydney, Australia • Seth Shapiro, New Amsterdam Media, Los Angeles, USA • Scott Snibbe, Eyegroove, San Francisco, USA • Tracey Taylor, The Pulse, Sydney, Australia • Robert Tercek, Public Speaker, Digital Media Strategist, and Executive Leader for Creative Ventures and Business Innovation, • University of Southern California, USA • Kevin Williams, Founder & Director of KWP Ltd and DNA Association, UK • Brent Young, Super 78, Los Angeles, USA • Maya Zuckerman, Transmedia SF, San Francisco, USA COURSE CONTENT DEVELOPMENT Karin Watson, Iman Irannejad, and Dr. Simon McIntyre....

Top reviews


Aug 15, 2021

Being someone who loves movies, this course has provided me deep knowledge about storytelling . the lectures were very understandable for a beginner. Hope to use this knowledge in future. :)


May 23, 2021

I definitely recommend this course to all those who want to improve their creativity, their storytelling skills and learn to use different technologies to engage all types of audiences.

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151 - 175 of 240 Reviews for Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences


Jan 24, 2022

g​reat videos very informative and engaging


Jan 23, 2022

I genuinely learned a lot. Very insightful

By Fanny A

Dec 21, 2020

Super interesting and very well explained.

By Marina K

Aug 24, 2019

Very informative course.

Really enjoyed it.

By mynameisANG

Feb 19, 2021

Don't think I can find any better course!

By Yessenbekova U

Jun 23, 2019

Useful, well-structured and knowledgeable

By Henri L

May 24, 2018

Great course very useful and hands on !

By César S

Nov 19, 2019

Very enlightening, i highly recommend!

By 陳子緹

Oct 12, 2021

The content is complete and helpful!

By Camila M

Aug 30, 2021

This course is very well organized!

By Sandeep

Feb 20, 2019

it was indeed a great experience.

By Paolo F

Jun 22, 2020

Effective and inspiring course!

By Karolina K

Aug 14, 2019

Demanding, engaging, inspiring.

By Richa S

Feb 6, 2022

​Great course! Lots to learn!

By Doğanay Ç

Jul 22, 2020

Thank you for this lecture!

By sagarika v

Jul 6, 2021

great course learnt a lot

By Paulson L

May 19, 2020

Excellent and informative

By Nurlan A

Apr 29, 2020

It was great opportunity

By TMU b

Jul 15, 2021


By Ehsan F

Mar 27, 2021

This course is amazing

By Evelyn T

Jan 4, 2021

Articulated very well!

By Aakankshya D

Mar 21, 2019

I enjoyed this course.

By Santiago M

May 4, 2021

long, but worth it!

By Koushan M

Dec 15, 2020

Highly recommended.

By Lorena P

Feb 4, 2018

Excellent Course!!