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Visualize & Optimize Your Marketing Spend

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Coursera

Visualize & Optimize Your Marketing Spend

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

2 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

2 hours to complete
Flexible schedule
Learn at your own pace

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

December 2025

Assessments

4 assignments¹

AI Graded see disclaimer
Taught in English

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Build your subject-matter expertise

This course is part of the AI-Powered Modern Marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There is 1 module in this course

Make your marketing data work harder for you. In this course, you’ll learn how to turn scattered campaign reports into clear, executive-ready dashboards and use them to drive smarter budget decisions. Explore how to integrate data sources, interpret performance trends, and reallocate spend for maximum ROI. By the end, you’ll think—and act—like a data-savvy marketer who knows how to tell the story behind every dollar.

What's included

6 videos4 readings4 assignments

Earn a career certificate

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Instructor

ansrsource instructors
Coursera
18 Courses168 learners

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¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.