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Learner Reviews & Feedback for Business Analytics Capstone by University of Pennsylvania

545 ratings
127 reviews

About the Course

The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data effectively to address business challenges of your own. You’ll understand how cutting-edge businesses use data to optimize marketing, maximize revenue, make operations efficient, and make hiring and management decisions so that you can apply these strategies to your own company or business. Designed with Yahoo to give you invaluable experience in evaluating and creating data-driven decisions, the Business Analytics Capstone Project provides the chance for you to devise a plan of action for optimizing data itself to provide key insights and analysis, and to describe the interaction between key financial and non-financial indicators. Once you complete your analysis, you'll be better prepared to make better data-driven business decisions of your own....

Top reviews


May 07, 2020

A very good and a relevant course for folks who are willing to learn Business analytics. Solving a real world problem helps relate and apply your course knowledge which i an added advantage


Jan 26, 2017

I took this together with 4 other modules in the Business Analytics Specialisation. I like the case study in which I am able to apply what I learn to real world issues.

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51 - 75 of 123 Reviews for Business Analytics Capstone

By Sheerae O

Jun 12, 2020

Excellent course with practical application of everything learnt in the specialisation.

By Ashutosh S

Jun 01, 2020

The course covers all the aspects. Could possibly give more data points to complete

By Darko V

Apr 12, 2020

Great experience during this project! I am ready to transfer it to my company now!

By J S

Nov 01, 2016

Good tool kits are shared & insights given in 4 major areas of business. Great!

By Camilo R

May 17, 2016

A great experience of applying what this specialization taught me so far.

By Mikel R s

May 19, 2020

Really useful! It's interesting to see the way of thinking of the peers!

By Sindisiwe K

Jul 09, 2019

It was a great challenging journey, I gained a lot through it. Thank you

By Prasad P

Jan 06, 2020

Excellent course material - Learned a lot in very short time frame.

By Sergej D

Sep 21, 2017

Excellent Capstone with a very interesting underlying case study.

By matthew s

May 22, 2020

Great way to brush up on the basics and learn new techniques.

By kingaza54

Apr 19, 2020

excellent as a practice for the course of Business Analytics

By Mhd R A

May 15, 2016

It improves my systematic approach toward solving problems

By Pedro P

Jan 14, 2020

Amazing. Super content with great examples and exercises.

By Kevyn G

Apr 18, 2017

A well structured and practical work oriented project.

By Mohammad A

Apr 07, 2020

Great capstone project thanks for Coursera & Wharton


Dec 03, 2017

This course is all I expected. Great job!

By Shiva K J

Aug 02, 2016

Wonderful experience doing this course.

By Caixia L

Oct 17, 2019

it's challenging but finally I did it!

By HiKevin

Jul 11, 2019

one of the best helpful online course

By lilylily1026

Oct 13, 2016

Interesting and useful:)


Mar 21, 2020

good course. enjoyed.

By Tsz S W

Dec 27, 2017

very great course!

By Kazi M S

Oct 14, 2019

Just Outstanding.


Jul 18, 2017

Fantastic Course

By valentine s

Jun 27, 2017

Awesome concepts