This course includes a comprehensive overview of the all the basic models that are used to analyze data concerning customer behavior. The real-life examples made it easier to relate to those theories.
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
By Kshitij V•
The course is brilliant but the opportunities to exercise the topics is very less.
The course is good! But we don't have our questions/doubts answered in the forums.
By joaquin g•
Muy interesante sobretodo las partes donde se explican casos reales como ejemplos
By Adetokunbo K•
This is an excellent course that provides insight into maximizing customer value.
By Nada S•
Very informative course but it is mostly theoretical, lacking the practical part.
By Samuel M P•
Week 4 is not so complete, probably is better to extend week 3 and shorten Week 4
By Koen V•
Prescriptive lecture was difficult to follow, while the subject wasn't that hard.
By Felipe V•
Podría mejorar si tuviera más contenido aplicativo. Lo informativo está perfecto.
By Amit H•
Wonderful summary content . Could have been bit elaborate with some assignments.
By ALAA A J•
a very rich info. giving by strong instructors. I highly recommend this course
I could learn how to analyze customer behavior and customer oriented marketing
By Muhammad Z A•
Interesting Course. I intend to complete my Business Analytics Specialization.
By Vinay G•
Good Course, must include more industry examples like Amazon. Google, FB etc..
By Jovin M•
Need more case studies & discussions / assignments. will be more helpful then.
By Deleted A•
The verbiage was easy to grasp. Decent knowledge for beginners to understand.
This course helps me go through the basic of marketing and customer analysis.
By Saad A A•
I really get the benefits i wanna....this course is really good for beginner
By Ayrton C•
Great Content! Would be nice if we could get more of the technical material.
By Joaquín g•
un curso muy bueno, práctico y acertado a la realidad actual. lo recomiendo
By Mithun A•
Some practical problems to solve along as a part of course would be great.
By Stephen F•
Excellent course. Learned a lot about modern day marketing with analytics.
By Shasidhar K•
Very informative and educational. More practice examples would be helpful.
By Franco R M•
Great for introduction. If you are looking to learn concepts, its awesome.
By Bharat S•
Great course to understand what customer means to a company with examples.
By Shubham S•
Extremely beneficial and intuitive course. Quizzes were also fun to give.