Back to The Power of Markets II: Market Structure and Firm Behavior
University of Rochester

The Power of Markets II: Market Structure and Firm Behavior

In order to maximize profits, firms must ensure that any given output level is produced at least cost and then select the price-output combination that results in total revenue exceeding total cost by the greatest amount possible. With this in mind, this second module of the Power of Markets course addresses how firms can most effectively convert inputs into final output and then covers determining the best price-output combination for a firm and how this varies depending on whether the firm is operating in a perfectly competitive or imperfectly competitive market setting.

Status: Market Analysis
Status: Operational Efficiency
IntermediateCourse8 hours

Featured reviews

RS

Reviewed Feb 25, 2018

This course is indeed a helpful one and has helped me to understand the Market Structure in a very eminent way.

OO

Reviewed Sep 10, 2018

A very good taste and exposing to the economical thinking

JT

Reviewed Feb 21, 2016

Excellent course. Well worth the effort Looking forward to Part III.

RB

Reviewed Apr 18, 2017

The course that changes way of thinking. Thank you a lot for this.

RL

Reviewed Mar 23, 2018

The best courses in Coursera, i greatly appreciate the hard work by Professor Zupan, a happy man from China.

SR

Reviewed Jun 13, 2020

Great course, looking forward to take the next one on this topic.

JJ

Reviewed Jun 20, 2019

This course was great. I strongly recommend buying the recommended book, as it will help a lot.

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