Good management is equal parts knowing and doing. No matter what industry you work in or where you are in your career, a basic understanding of financial, marketing and decision-making principles and other management fundamentals will help you achieve your professional goals - be it getting promoted in your current job, getting ready for a MBA program, or starting your own company. This Specialization will give you a comprehensive introduction to the practice of management through the lens of four key disciplines: accounting, finance, marketing, and organizational behavior. In each course, you'll analyze real business cases from these four perspectives. In the final Capstone Project, you’ll apply what you’ve learned to develop a holistic solution to a real-world business dilemma. This Specialization will provide you with the skill set needed to help achieve the next step in your career.
SM
prof marc badia explains each and every concept very crisply and also provides details understanding of each topics. I am really grateful to him for this course. Thank you very much Sir!!
BB
This course allowed me to use the knowledge i gained from the previous course (accounting principles)and i will recommend for all start ups or SME owners.
DS
It is good course for any Marketing fresher who want to know more about practical things in current market.
E
i thoroughly enjoyed the course it was very theoretical but helps in my understanding and the lectures were timed so that it wasnt too long and boring
SB
A challenging yet meaningful case. I was able to apply what I have learned from the first four courses.
MG
I loved every bit of this course. I understood accounting very well. The whole course was very well organised and delivered. This will help me excel in my career. Thanks Prof Marc Badia
EH
This course was engaging and interesting, and helped form a thorough understanding of analyzing finances and interpreting financial statements.
AB
Thank you professor.Thank you IESE School.Thank you Coursera.
PT
Course has sufficient theory and examples to explain the fundamental & implementations in practical world. It would certainly help personnel to deal certainly in better and effective manner. hanks
GC
This programme was very helpful in understanding how to analysis the problems and find the solution to it.
VK
I would like to thank IESE Business School and all the instructors involved in creating this course. It was a comprehensive, yet concise, journey through all key business processes.
SB
The best Finance course I have taken so far, even better than what I took in university. Prof. Miguel was able to explain concepts well while giving concrete illustrations.
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Its pretty easy to understand with a relevant real world example on how to understand financial statements. It also provide further reading which is helpful for ones who want to learn more
The course was very interesting with a lot of real-life scenarios that made it very relatable. I will highly recommend it to anyone trying to find thier way through financial accounting principles.
Hi Everyone!
I have almost completed the course (just waiting for my peer-to-peer assessment evaluation) and I would like to share my experience with the course “Accounting: Principles of Financial Accounting” by prof. Marc Badia.
The course is taught is a simple and understandable language. By providing case examples prof. Marc Badia explains all the accounting principles and their applicability in real business. The most important principles of accounting were repeated several times throughout the course, so that they really carved in my mind by the end of the course. It is very nice that there are some tests happening during the lecture so students can check immediately their understanding of the information.
In my opinion, It would be nice to have Excel forms to download for BS, Cash Statement, Income Statement and basic T-accounts, so that students can follow professor, inserting the numbers and making their own calculations.
Apart from that the course is very well designed and I would recommend it to anyone who would like to gain understanding of accounting or to strengthen usage of accounting terminology when switching to English language in your business career from a different language.
Thank you a lot prof. Marc Badia and IESE Business School for this course!
I enjoyed this course. I found the instruction very thorough. The practical applications made the concepts easy to understand and apply. The instructor was easy to listen to and follow along with.
I have done several courses on Coursera already and I must say this one is one of the best. Very energetic engagement and presentation by the professor through out the course along with the great visuals and explanations; very useful and structured handouts and readings. Tests and quizzes during the course make you think and some are actually pretty challenging. Thank you! This one will definitely be very useful in my professional career.
All topics covered in this course were explained well and shown how to implement, highly recommended for beginners and individuals who would like to brush up on their accounting knowledge foundations.
Es un curso muy valioso para poder fomentar las bases del análisis contable sobre el funcionamiento en las empresas, tomo el curso desde Colombia y quedo muy satisfecho con el aprendizaje optenido.
The course has been very interesting, the methodology with videos and lots of real examples has helped me to learn very easily, starting from zero.
The course has given to me a very solid foundation knowledge about financial accounting without being familiar with it before.
I really recommend this course for those who are not familiar with financial accounting and want to understand it and build a solid foundation knowledge.
It's so amazing learning on this course, the discussions and activities are the best. The method of delivering the lesson using practical example helped me learn it more and effectively. Thank you!
At the start I thought it's not going to be a great course but I was wrong! Prof. Marc is really good and the explanations along with the examples are great to understand the course. Definitely a good course
The prefoessor is super good.
Very good course to gain basic knowledge of financial accounting even if you have no background on that. Prof. Marc Badia leads the course in a interesting and well-structured way. Lectures, writing materials and quizzes which Prof. provides are very interesting and well-made. The technical aspects of the course are also great - audio and video is of very good quality and the speaking is easily understandable. I recommend this course for everyone.
I would highly recommend this course to anyone interested in getting a thorough (albeit, rapid) introduction to financial accounting. Professor Marc Badia has a gift for deconstructing dense material into digestible bits through concise weekly videos. The quizzes and final project are all very applied in nature---while we all learn differently, I can't stress enough the importance of taking meticulous notes each week!
Excellent course! I learned so much!
Excellent course.
Excellent content
Excellent and lucid presentation.
Now I got a feel that I understand standards of accounting, and I am a hard core engineer.
Thanks a lot.
it is unimaginable to grasp accounting basics that easy , it is highly recommended for understanding financial accounting foundation
The greatest learnings which I ever passed.
In one word, Excellent Course! I started without knowing anything about financial accounting and now I feel confident in understanding, analyzing and evaluating the financial statements of a company! The course is really well structured and very easy to follow and understand. The professor is definitely an added value and he will guide you throughout the course with humor, competency and meaningful and real examples.
ES MUY BUENO PROFESIONALMENTE
This course is apt for the beginners and it has been designed brilliantly with an interesting case study and informative reading material. The professor Marc Badia has explained the concepts lucidly and one can get so involved in the lectures and case study that this 4 weeks course can be completed in just 4 days. Trust me, you will thoroughly enjoy this course.
I have no business background, but with clear explanations and some practice, it was easy to understand the financial terms and work on the given problems.