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The University of Sydney

Ethical Social Media

Social media connects us across space and time, allowing us to find like-minded communities and participate creatively in public life as never before. We may often use social media without thinking much about the possible consequences. But there is a shadow side associated with social media use, which takes the form of hate speech, increased surveillance, lack of anonymity and questionable use of our data. What do we need to know to use social media spaces effectively, in a way that is safe and productive for all? This course will guide you into a deeper exploration of online identity, social media communities and their users. You will examine the ways that social media is being used by public institutions such as government to build participation and conversation with audiences. You will encounter the most common ethical debates in social media. You will also have the opportunity to build your practical skills by developing your professional social media profile, defining your audience, building your social media influence and understanding how to interpret data analytics to "listen" and communicate well.

Status: Analytics
Status: Professional Networking
Course13 hours

Featured reviews

SM

Reviewed Oct 26, 2022

​it was awesome as i have an expanded knowledge in journalism ranging from face to face communication to social media communication.

VS

Reviewed Jun 1, 2020

Very Good Course. I liked the content. The only difficulty I faced was the Forum was less active.

FM

Reviewed May 9, 2020

It was good, but could be more practical rather than just lectures and theories.

JG

Reviewed Jul 25, 2020

Very interesting. I will recommend it to both future social media managers as well to academic researchers.

JL

Reviewed Oct 23, 2018

Very interesting topic and explanations on how to tackle it in the new era

BK

Reviewed Sep 19, 2016

All users are good at using social Media but they don't really understand the SM Ethics. Thanks to this course to give us the world view on SM Ethics. Love the course

MK

Reviewed May 4, 2017

This course have increased my knowledge about Social Media and how to plan Social media strategy. Provided materials was good too. Thanks.

SJ

Reviewed Sep 27, 2020

This was a very unique yet interesting course. I learnt a lot about things which seemed really trivial before!

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