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Goldman Sachs

Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

This free online course is one of 10 courses available in the Goldman Sachs 10,000 Women collection, designed for entrepreneurs ready to take their business to the next level. This course will support you to develop your marketing strategy and build your brand as your business grows. You will explore a range of useful marketing tools and learn how to use analytics to measure success in the context of your own business growth. You will gain a clear and comprehensive understanding of the marketing and sales cycle. You will use this cycle as a foundation to develop your marketing plans and sales process. By the end of this course, you will understand how to identify the right marketing tools to reach your target market, and how an effective marketing plan can convert into sales and revenue for your business. The 10,000 Women course collection offers a truly flexible online learning experience. You have the freedom to approach the program in any way that works for you – take any course, or combination of courses, to tailor your learning journey to your individual business growth needs. If you choose to take all 10 courses, you will explore all the key elements of your business and develop a thorough plan for your business’s growth. You can find out more about the Goldman Sachs 10,000 Women collection in the FAQs.

Status: Business Metrics
Status: Marketing
Course4 hours

Featured reviews

AM

5.0Reviewed Aug 26, 2025

As a female student wanting to learn more about Sales and Marketing, I learned a lot about the process, the way of thinking and vocabulary.

NG

5.0Reviewed Apr 15, 2025

I got to learn how to plan, strategize and manage my company in terms of marketing it to target customers who will finally purchase my product.

SG

4.0Reviewed Oct 20, 2022

Good creation 👍 ​it covers the fundamentals of sales and marketing with tools, steps and models for successful implementation of sales and marketing strategy.

MT

5.0Reviewed Dec 24, 2022

A great start for those who wish to build the foundation of your business marketing strategy. I appreciate Coursera for making this course free online.

DS

4.0Reviewed Sep 9, 2020

Short course , yet great source of knowledge and huge insights into technical terminology. Highly recommended for beginners . Only drawback is the lack of certificate.

AS

5.0Reviewed Mar 26, 2022

I benefited greatly from the course and it added a lot of important information to me, in addition to some data that will help me build strong strategies.

HB

4.0Reviewed Jan 30, 2022

its a nice course i happy to do thisa course i have lots of things learn from this course Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women!

GP

5.0Reviewed Jun 18, 2020

It's a very well structured and informative course about the Sales and Marketing for beginners. It's a great starting point if you're planning to advance yourself in either of these fields.

TM

5.0Reviewed May 10, 2022

This is an excellent course. It has equipped me with the tools necessary to make my products appealing to customers and to be able to increase the clientele

RS

5.0Reviewed Feb 25, 2021

Even though I'm a seasoned sales and marketing professional, this course helped me brush up on my basics and threw me a few curve balls in the process! Highly recommend it.

SB

5.0Reviewed Jun 6, 2021

I am really delighted and pleased! I have learnt so many things that i know will always help me to expand my business and grow as an individual.

PP

5.0Reviewed Jul 13, 2024

It does a good job getting the information across but my review might not be fully accurate as I already took a marketing class before.

All reviews

Showing: 20 of 342

rachel amber
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Reviewed May 7, 2020
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