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Generative AI for Product Owners

You’re a Product Owner who knows generative AI (GenAI) is revolutionizing product development. Want to get ahead of the game? In just 3 weeks, this program gives you the skills to accelerate product delivery and drive greater value for your stakeholders using AI. During the program, you’ll learn how to integrate AI across the product lifecycle. You'll explore how GenAI can help you shape compelling product visions and roadmaps, and discover how toanalyzecustomer feedback, market trends, and competitive insights quickly and effectively. Plus, you’ll use tools like ChatGPT, Gemini, Copilot, and Claudeto analyze market trends, refine user stories, and enhance team alignment. You’ll also explore AI-driven backlog management and learn further how to refine user stories, assess feature requests, and align priorities with evolving business goals. You'll see how GenAI supports stronger stakeholder communication and decision-making throughout Agile development cycles. Plus, you'll examine GenAI’s ethical dimensions, examining risks like bias, transparency, and responsible AI adoption in product ownership. If you’re looking to take your product career to the next level with AI-powered product development, enroll today and build those job-ready skills in just 3 weeks!

Status: AI Product Strategy
Status: Product Management
IntermediateSpecialization

Top reviews across Generative AI for Product Owners

SO

Reviewed Mar 3, 2024

A good introduction to the capabilities of generative AI, I recommend this to anyone that is curious or interested in the subject of generative AI and its real world applications

HD

Reviewed Jul 24, 2025

This course was an eye-opening introduction into the power of prompt engineering and how strategic inputs can drive more accurate, creative, and relevant responses from generative AI models.

HB

Reviewed Feb 25, 2026

Recommended for all POs who are randomly integrating AI in their work.

TT

Reviewed Jul 28, 2024

This was such an amazing course. This course changed everything I knew about the AI. After this course my knowledge with regards to AI and it capabilities changed significantly.

NB

Reviewed Feb 27, 2025

Excellent course that brings clarity to the new world of Artificial Intelligence. I needed to understand why AI was so important and now I know! Thanks IBM and Coursera.

OT

Reviewed Jan 21, 2025

Very good Into to AI, with in depth descriptions of GenAI tools and their fields of application. Hands on exercises to consolidate knowledge and create contextual text, audio and video.

AS

Reviewed Aug 3, 2024

Me gusto mucho, es muy entretenido y me resulto de gran ayuda todos estos consejos que claramente pondre en practica. GRACIAS COURSERA Y SENATEC :)

CS

Reviewed May 14, 2024

I definitely appreciated that this didn't cover just text-to-image tools. I feel that even if someone is not new to AI, they might do something during this course that they haven't done before.

TT

Reviewed Aug 2, 2024

The course was so useful and informative. You can learn a lot about how to use the right prompts when using AI in order to get the ideal outcome.

SA

Reviewed Apr 27, 2025

So pleased I started the course as I was absolutely new to AI development but feel I have a great introduction to help me go into other studies in university ☺️.

GG

Reviewed Feb 21, 2024

EXcellent! So well organized and clear, the possibility to practice really makes you feel you are learning and automatically triggers new ideas on which to apply the learned lessons.

HS

Reviewed Aug 14, 2026

Excellent course for beginners. It explains Generative AI concepts in a simple and easy-to-understand way with practical examples. I learned a lot and would recommend it to anyone interested in AI.

Learner reviews across Generative AI for Product Owners

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Nicholas
Course: Generative AI: Introduction and Applications
1.0
Reviewed Jan 24, 2024Course: Generative AI: Introduction and Applications
Marc
Course: Generative AI: Introduction and Applications
1.0
Reviewed Sep 14, 2024Course: Generative AI: Introduction and Applications
Chase
Course: Generative AI: Introduction and Applications
1.0
Reviewed Aug 15, 2025Course: Generative AI: Introduction and Applications
Oriol
Course: Generative AI: Introduction and Applications
5.0
Reviewed Jan 21, 2025Course: Generative AI: Introduction and Applications
Daniel
Course: Generative AI: Introduction and Applications
2.0
Reviewed Apr 2, 2024Course: Generative AI: Introduction and Applications
Karalea
Course: Generative AI: Introduction and Applications
3.0
Reviewed Nov 17, 2023Course: Generative AI: Introduction and Applications
Sebastian
Course: Generative AI: Introduction and Applications
5.0
Reviewed Feb 2, 2025Course: Generative AI: Introduction and Applications
Bill
Course: Generative AI: Introduction and Applications
4.0
Reviewed Apr 2, 2024Course: Generative AI: Introduction and Applications
Karun
Course: Generative AI: Introduction and Applications
2.0
Reviewed Feb 19, 2024Course: Generative AI: Introduction and Applications
Alexander
Course: Generative AI: Introduction and Applications
1.0
Reviewed Sep 20, 2025Course: Generative AI: Introduction and Applications
Carlo
Course: Generative AI: Introduction and Applications
5.0
Reviewed May 15, 2024Course: Generative AI: Introduction and Applications
Stephen
Course: Generative AI: Introduction and Applications
5.0
Reviewed Mar 3, 2024Course: Generative AI: Introduction and Applications
Aram
Course: Generative AI: Introduction and Applications
2.0
Reviewed Aug 18, 2025Course: Generative AI: Introduction and Applications
Richard
Course: Generative AI: Introduction and Applications
5.0
Reviewed Mar 30, 2024Course: Generative AI: Introduction and Applications
Greg
Course: Generative AI: Introduction and Applications
5.0
Reviewed Dec 24, 2023Course: Generative AI: Introduction and Applications
gonzalo
Course: Generative AI: Introduction and Applications
2.0
Reviewed Sep 24, 2025Course: Generative AI: Introduction and Applications
Brent
Course: Generative AI: Introduction and Applications
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Reviewed Sep 16, 2025Course: Generative AI: Introduction and Applications
Jeremy
Course: Generative AI: Introduction and Applications
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Reviewed May 11, 2024Course: Generative AI: Introduction and Applications
Kevin
Course: Generative AI: Introduction and Applications
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Reviewed Jan 31, 2024Course: Generative AI: Introduction and Applications
Caitlin
Course: Generative AI: Introduction and Applications
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Reviewed Nov 14, 2025Course: Generative AI: Introduction and Applications