By the end of this project, you will have a better understanding of how you can utilize Facebook Messenger as a strategic tool in your marketing efforts.
Best Practices for Marketing with Facebook Messenger
Best Practices for Marketing with Facebook Messenger
Instructor: Kristin Walker
Access provided by Xavier School of Management, XLRI
Learn, practice, and apply job-ready skills with expert guidance
4.8
(13 reviews)
Beginner level
Recommended experience
2 hours
Learn at your own pace
Hands-on learning
What you'll learn
Set up a Facebook Page and Messenger Account.
Develop an understanding of the benefits of Facebook Messenger for Marketing Purposes.
Learn Best Practices of Marketing Communications with Facebook Messenger.
Skills you'll practice
- Customer Engagement
- Social Media Campaigns
- Marketing
- Communication Strategies
- Social Media Marketing
- Customer Inquiries
- Social Media Management
- Event Marketing
- Business Strategy
- Customer experience improvement
- Customer Relationship Building
- Personalized Service
- Skills section collapsed. Showing 10 of 13 skills.
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
No downloads or installation required
Only available on desktop
See how employees at top companies are mastering in-demand skills
Learn, practice, and apply job-ready skills in less than 2 hours
- Receive training from industry experts
- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
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Understand the benefits of Facebook Messenger and set up your Facebook Business Page and Messenger accounts.
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Develop a list of Facebook Page followers.
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Develop a list of Frequently Asked Questions in Messenger for our customers and prospects.
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Utilize one-on-one engagement to enhance the overall customer experience.
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Utilize Messenger to drive event traffic and formulate Messenger communications strategies.
Recommended experience
No background necessary.
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Instructor
Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Showing 3 of 13
N
Reviewed on May 24, 2021
Very Interesting Couse Thank You Instructors!!!!!!! Thank You So much for this course. A perfect courses.
NT
Reviewed on Jul 20, 2021
This course is very practical and helpful to me. Thanks!!!
