Coursera

Data Pipeline Engineering & Analytics Specialization

Coursera

Data Pipeline Engineering & Analytics Specialization

Data Pipeline Engineering & Analytics Excellence. Build robust data pipelines, optimize SQL performance, and transform data into strategic insights.

Hurix Digital
John Whitworth

Instructors: Hurix Digital

Access provided by SR University

Get in-depth knowledge of a subject
Intermediate level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Intermediate level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Build automated ETL pipelines that ensure data quality from ingestion through transformation

  • Optimize SQL performance and implement star schemas for enterprise-scale data warehousing

  • Apply advanced analytics to uncover user patterns and drive product retention strategies

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

January 2026

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Coursera

Specialization - 7 course series

Design and Optimize User Funnels

Design and Optimize User Funnels

Course 1 2 hours

What you'll learn

  • Selecting activation events needs analysis of user behavior and conversions to identify actions that drive success.

  • Funnel evaluation should simplify user flow while keeping key business validation steps intact.

  • Funnel optimization blends drop-off data with user insights to guide smarter process improvements.

  • Ongoing testing and measurement ensure funnels stay effective as user behavior and expectations change.

Skills you'll gain

Category: Process Improvement and Optimization
Category: Process Analysis
Category: Process Design
Category: Key Performance Indicators (KPIs)
Category: Marketing Analytics
Category: Dashboard
Category: Customer Insights
Category: Customer Analysis
Category: Web Analytics
Category: Customer experience improvement
Category: Data-Driven Decision-Making
Category: User Feedback
Category: Analysis
Category: Driving engagement
Category: Process Mapping
Category: Business Metrics

What you'll learn

  • Automated ETL pipelines maintain continuous, reliable data flow from streaming sources to analytical systems without manual intervention.

  • Data compliance validation compares actual event implementation against predefined specs to ensure data integrity and trustworthiness.

  • Real-time data processing success requires proper configuration of source connectors, transformation logic, and target mapping.

  • Proactive compliance auditing prevents costly data quality issues and ensures analytics teams can confidently rely on event data.

Skills you'll gain

Category: Data Validation
Category: Real Time Data
Category: Data Integrity
Category: Data Warehousing
Category: Dataflow
Category: Event Monitoring
Category: Continuous Monitoring
Category: Apache Airflow
Category: Snowflake Schema
Category: Scalability
Category: Extract, Transform, Load
Category: Automation
Category: Apache Kafka
Category: Data Quality
Category: AWS Kinesis
Category: Data Pipelines

What you'll learn

  • Parameterized SQL with CTEs and window functions builds scalable, maintainable pipelines that adapt as business needs change.

  • Query optimization is systematic: analyze execution plans, find costly steps, then resolve them with indexing or rewrites.

  • Materialized summary tables and well-timed processing, like morning refreshes, support reliable analytics infrastructure.

  • Understanding execution internals helps analysts build self-sufficient workflows without recurring engineering delays.

Skills you'll gain

Category: Performance Tuning
Category: SQL
Category: Stored Procedure
Category: Data Transformation
Category: Data Manipulation
Category: Database Management
Category: Query Languages
Category: Data Pipelines
Category: Extract, Transform, Load
Category: Scripting

What you'll learn

  • Mastering SQL dialects ensures analytics portability across platforms and prevents costly query migration issues.

  • Window functions vary by SQL type, so understanding syntax differences is key for accurate analysis.

  • Event data aggregation powers time-series analysis, turning raw behavior data into valuable business metrics.

  • Data transformation blends SQL precision with Pandas flexibility to handle complex analytical workflows.

Skills you'll gain

Category: SQL
Category: Pandas (Python Package)
Category: Data Transformation
Category: Data Wrangling
Category: Data Manipulation
Category: Pivot Tables And Charts
Category: Query Languages
Category: Analytics
Category: Consolidation
Category: Apache Spark
Category: Time Series Analysis and Forecasting
Star Schemas & Track Changes

Star Schemas & Track Changes

Course 5 1 hour

What you'll learn

  • Preserving historical data needs versioning with proper metadata to support accurate trend analysis and compliance reporting.

  • Star schema optimization balances performance, storage, and flexibility using strategic denormalization and indexing.

  • Evaluating dimensional models requires aligning structural integrity with business needs to meet analytical goals.

  • Sustainable data warehouses use proven patterns like SCD Type-2 and regular schema performance reviews.

Skills you'll gain

Category: Performance Tuning
Category: Star Schema
Category: Data Mart
Category: Database Design
Category: Looker (Software)
Category: Data Modeling
Category: Performance Analysis
Category: Business Intelligence
Category: Data Transformation
Category: Data Warehousing
Category: Extract, Transform, Load
Category: Data Integrity

What you'll learn

  • Effective dashboards start by understanding stakeholder questions and the analytical workflows they rely on for decisions.

  • Self-service dashboards balance powerful features with intuitive design, enabling exploration without user overload.

  • Drill-through interactions turn static reports into dynamic tools, guiding users from summaries to detailed insights.

  • Successful dashboards combine technical skill with empathetic design to connect business needs and capabilities.

Skills you'll gain

Category: Interactive Data Visualization
Category: Stakeholder Analysis
Category: Business Requirements
Category: Web Analytics
Category: Requirements Analysis
Category: Business Intelligence
Category: Dashboard
Category: Self Service Technologies
Category: Data Presentation
Category: Business Analytics
Category: Requirements Elicitation
Category: Performance Analysis
Category: Key Performance Indicators (KPIs)
Category: Data Storytelling

What you'll learn

  • Clustering-based user segmentation uncovers behavior patterns for better personalization and targeting.

  • Retention methods shape insights—choosing the right one ensures accurate product health assessment.

  • Identifying power users enables better retention, feature design, and lifetime value growth.

  • Clear communication and documentation turn technical analysis into actionable, team-wide impact.

Skills you'll gain

Category: Customer Retention
Category: Data-Driven Decision-Making
Category: Performance Measurement
Category: Data Analysis
Category: Data Storytelling
Category: Product Management
Category: Machine Learning Algorithms
Category: Unsupervised Learning
Category: Customer Insights
Category: Product Strategy
Category: Strategic Decision-Making
Category: Marketing Analytics
Category: Advanced Analytics
Category: Technical Documentation
Category: Customer Analysis

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Hurix Digital
Coursera
256 Courses 13,782 learners
John Whitworth
Coursera
22 Courses 525 learners

Offered by

Coursera

Why people choose Coursera for their career

Felipe M.

Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."

Jennifer J.

Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."

Larry W.

Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."

Chaitanya A.

"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."