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Berklee

Creativity And Entrepreneurship

Creativity & Entrepreneurship will help you tap into your inner creativity and learn how to leverage it for career development or business innovation. Presented by Berklee Institute for Creative Entrepreneurship founder Panos Panay, this course features interviews with world renown entrepreneurs, innovators, songwriters, producers, creative directors, educators, performers, visual artists and chefs as they discuss parallels between the creative and entrepreneurial journeys. The course approaches entrepreneurship as a creative process, a fundamental human instinct that we all possess and can unlock. Creativity & Entrepreneurship applies concepts from the creative and musical creation process, such as observing, prototyping, iterating and embracing failure, as a means of guiding you through the concept of thinking like a startup. You will develop the basic mindset, knowledge, and insights required to pursue an entrepreneurial career, whether as the steward of your own career or as the founder of a new business in any field. Creativity & Entrepreneurship is about the side of entrepreneurship you won’t learn at a business school but, instead, in the music studio. What you'll learn: How to approach your career or startup as if learning a musical instrument Why entrepreneurship, like creativity, is something we all possess How to apply “the musician mindset” as means to collaboration and creative problem solving Why songwriting is a perfect parallel to career and product development Why there’s more to entrepreneurship than business plans and spreadsheets much like there’s more to music than scales and lead sheets

Status: Entrepreneurship
Status: Self-Starter
BeginnerCourse8 hours

Featured reviews

MJ

5.0Reviewed Feb 10, 2022

quality content.. Thanks to the assignments. I enjoyed learning

PP

4.0Reviewed May 18, 2020

Insightful, a little bit too short but a good course about concepts of entrepreneurship regardless.

MP

5.0Reviewed Jun 28, 2020

It really helped analyze myself, and come up with solutions which I never knew I had! It has also give a great mindset and a headstart for anything i do next or anytime in life!THANKYOU!

MD

5.0Reviewed Jul 22, 2021

T​his is the best class, I have taken in entrepreneurship, ever

GS

5.0Reviewed Jul 27, 2020

The course is really focused, and will definitely give a start to your start-up.

NK

5.0Reviewed Mar 30, 2020

Absolutely loved this one! Would be great if you could suggest a further course in this.

SS

5.0Reviewed Jun 21, 2020

Amazing course. It was so much fun. This was one of the most enlightening courses.

HF

5.0Reviewed Mar 11, 2019

Great course, very usefull and hands on. i really enjoy it!

PS

5.0Reviewed Jul 18, 2020

Wonderful course! Thank you so much Coursera and Berklee School of Music. I appreciate it. :)

MA

5.0Reviewed Nov 25, 2020

Very interesting for someone who likes to create music and is interested in business and is creative

BS

5.0Reviewed Aug 9, 2020

good content. Helped me to get a lot of new information

A

5.0Reviewed Dec 28, 2021

This course is highly beneficial for anyone who want to start a business.

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