Back to The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior
University of Rochester

The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

This opening module of the Power of Markets course covers the basic assumptions about market participants made by economists, the concept of opportunity cost, and the key determinants of supply and demand. We will then learn how to use the supply-demand framework to explain and predict market outcomes and to show how government policies affect those market outcomes. We will look at how quantity demanded and supplied respond to their key determinants in quantitative (elasticity) as well as qualitative terms. The last two weeks of the first module will investigate consumer behavior more closely and show how consumer choices are driven by the interplay of preferences and budget constraints. We will employ the consumer choice framework to examine investor choice as well as policies such as ObamaCare and school choice. Finally, we will also address the concept of how to distribute a given amount of goods across a society’s consumers in the most efficient manner.

Status: Resource Allocation
Status: Market Analysis
BeginnerCourse7 hours

Featured reviews

AC

5.0Reviewed Dec 22, 2022

This course was both a quality course for introduction into microeconomics and also surprisingly fun.

AD

4.0Reviewed Sep 30, 2020

this is basic ,i read and i saw some particular basic of economy isn't here

P

5.0Reviewed Dec 3, 2022

This course is intersting one improves our knowledge

RR

5.0Reviewed May 16, 2020

its an awesome experience by learning through coursera and it helps me a lot nd by soving quiz it give me a satisfaction result

DS

5.0Reviewed Sep 25, 2020

in this course i have learn lot of thinking related to microeconomics .very good facuilty

AJ

5.0Reviewed Oct 6, 2018

it is a very good course. i understand many things on demand and supply and different curves . thank you...........

DC

5.0Reviewed Mar 22, 2023

Excellent course. Great lectures. Textbook it is based on is first rate.

JD

5.0Reviewed Jan 26, 2017

This was very help of everything i need to know about managing and dealing with different kinds of real world problems.

AD

5.0Reviewed Jun 7, 2020

It was a wonderful experience, how the concept of economics is related in day-to-day activities is told in a conceptual manner. It was a great time learning the concepts.

AM

4.0Reviewed Mar 8, 2016

Some concepts need more clarification/ elaborations.

AM

5.0Reviewed Oct 17, 2022

R​eally it was nice course to learn from this platform. It helped me a lot in my professional carrier.

A

5.0Reviewed Apr 7, 2018

The instructor was very nice. He explained every topic with real world examples which made the course easier to understand and interesting.

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