Meta Marketing Science Certification Prep Specialization
Meta Marketing Science Certification Prep Specialization
Unlock your potential in marketing analytics.
Build your marketing analytics skills and prepare to take the Meta Marketing Science Certification Exam
Instructors: Brandi Robinson
Access provided by Universidade do Estado de Santa Catarina (UDESC)
Intermediate level
Recommended experience
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Collect, sort, evaluate, and visualize marketing data
Design experiments and test hypotheses to evaluate advertising effectiveness
Use Meta Ads Manager to run tests, learn what works and optimize ad performance
Skills you'll gain
- Data Collection
- Data-Driven Marketing
- Descriptive Statistics
- Analytics
- Target Audience
- Statistical Inference
- Marketing Analytics
- Performance marketing
- Statistical Hypothesis Testing
- Marketing Planning
- A/B Testing
- Web Analytics
- Marketing
- Marketing Strategy and Techniques
- Bayesian Statistics
- Sampling (Statistics)
- Marketing Effectiveness
- Marketing Strategies
Tools you'll learn
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
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- Develop a deep understanding of key concepts
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