- Digital Marketing
- Web Analytics and SEO
- Email Marketing
- Digital Advertising
- Data Storytelling
- Customer experience strategy (CX)
- Marketing Strategy and Techniques
- Content Performance Analysis
- Online Advertising
- Keyword Research
- Search Engine Optimization
- Branding
Foundations of Digital Marketing and E-commerce
Completed by Luz Daniela Ramirez Lopez
October 20, 2023
12 hours (approximately)
Luz Daniela Ramirez Lopez's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
