From Likes to Leads: Interact with Customers Online
Completed by Harsh Vardhan Solanki
November 20, 2023
20 hours (approximately)
Harsh Vardhan Solanki's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Digital Advertising
- Category: Content Creation
- Category: Social Media Strategy
- Category: Marketing Analytics
- Category: Customer Engagement
- Category: Brand Awareness
- Category: Digital Marketing
- Category: Instagram
- Category: Target Audience
- Category: Social Media Management
- Category: Social Media Marketing
