Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by MUHAMMAD NIZAMUDDIN AKHYAR
April 5, 2021
18 hours (approximately)
MUHAMMAD NIZAMUDDIN AKHYAR's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
- Category: Online Advertising
- Category: AI Personalization
- Category: Data-Driven Decision-Making
- Category: Journey Mapping
- Category: Integrated Marketing Communications
- Category: Digital Marketing
- Category: Social Media
- Category: Communication Strategies
- Category: Strategic Communication
- Category: Marketing Channel
- Category: Digital Media Strategy
- Category: Marketing Strategies
