Strategies for Converting and Retaining Customers Online
Completed by Edward Takhamchai
September 4, 2025
10 hours (approximately)
Edward Takhamchai's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Conversion Funnel Analysis
- Category: Target Market
- Category: Keyword Research
- Category: Marketing
- Category: Customer Retention
- Category: Customer Engagement
- Category: Customer Acquisition Management
- Category: Pay Per Click Advertising
- Category: Digital Advertising
- Category: Target Audience
- Category: Digital Marketing Campaigns
- Category: Search Engine Optimization

