Foundations of Digital Marketing and E-commerce
Completed by Abdalla Jamal Murshed Abdalla Abdalla
June 14, 2025
12 hours (approximately)
Abdalla Jamal Murshed Abdalla Abdalla's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Email Marketing
- Category: Marketing Analytics
- Category: Data-Driven Decision-Making
- Category: Search Engine Marketing
- Category: Brand Awareness
- Category: Performance Metric
- Category: Branding
- Category: Marketing Planning
- Category: Data Storytelling
- Category: Performance Measurement
- Category: Marketing Strategies
- Category: Conversion Funnel Analysis
