Qualitative Research
Completed by Adam BAJJOU
December 24, 2024
14 hours (approximately)
Adam BAJJOU's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Report Writing
- Category: Research Design
- Category: Qualitative Research
- Category: Analysis
- Category: Stakeholder Engagement
- Category: Survey Creation
- Category: Market Research
- Category: Research
- Category: Business Research
- Category: Interviewing Skills
- Category: Sample Size Determination
- Category: Drive Engagement
