Pricing Strategy in Practice
Completed by David Alexander Bååth
October 22, 2018
13 hours (approximately)
David Alexander Bååth's account is verified. Coursera certifies their successful completion of Pricing Strategy in Practice
What you will learn
How to use the three lenses to set an optimal strategic price to maximize revenue
How to approach a pricing case, glean information, and work through a complicated pricing decision
How to utilize tools and data to analyze and recommend a strategic response to a real world pricing situation
Skills you will gain
- Category: B2B Sales
- Category: Consumer Behaviour
- Category: Market Share
- Category: Business Strategy
- Category: Customer Analysis
- Category: Strategic Marketing
- Category: Presentations
- Category: Customer Insights
- Category: Market Analysis
- Category: Case Studies
- Category: Competitive Analysis
- Category: Business Economics
