Qualitative Research
Completed by Victoria Antoaneta Folea
November 11, 2018
14 hours (approximately)
Victoria Antoaneta Folea's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Surveys
- Category: Research Methodologies
- Category: Research Reports
- Category: Research
- Category: Survey Creation
- Category: Focus Group
- Category: Active Listening
- Category: Market Research
- Category: Interviewing Skills
- Category: Report Writing
- Category: Sample Size Determination
- Category: Recruitment
