Persuasion and Presence for Program and Project Managers
Completed by Jasmin Baldessari
July 31, 2025
6 hours (approximately)
Jasmin Baldessari's account is verified. Coursera certifies their successful completion of Persuasion and Presence for Program and Project Managers
What you will learn
Apply persuasive communication techniques to influence leaders and align diverse stakeholders.
Balance logic, emotion, and credibility (ethos, pathos, logos) to craft impactful messages.
Strengthen leadership presence and build trust across digital and in-person interactions.
Use persuasion as a tool for managing risk, driving outcomes, and improving team performance.
Skills you will gain
- Category: Communication Strategies
- Category: Stakeholder Analysis
- Category: Leadership
- Category: Virtual Teams
- Category: Non-Verbal Communication
- Category: Team Building
- Category: Influencing
- Category: Target Audience
- Category: Executive Presence
- Category: Stakeholder Communications
- Category: Persuasive Communication
- Category: Communication
