Business Intelligence and Competitive Analysis
Completed by Aura Gonzalez
February 27, 2025
16 hours (approximately)
Aura Gonzalez's account is verified. Coursera certifies their successful completion of Business Intelligence and Competitive Analysis
What you will learn
Industry analysis: industry trend, risk, and competition intensity, value chain analysis.
Competition positioning: where does the company stand in the competitive landscape? Abnormalities and alarms.
Enterprise diagnosis: strengths and weaknesses, performance drivers and levers, breakdown analysis to identify the problems and causes.
Skills you will gain
- Category: Business Analytics
- Category: Performance Measurement
- Category: Financial Analysis
- Category: Key Performance Indicators (KPIs)
- Category: Benchmarking
- Category: Management Consulting
- Category: Competitive Intelligence
- Category: Market Analysis
- Category: Data Storytelling
- Category: Market Share
- Category: Consulting
- Category: Data Analysis
