Optimizing a Website for Google Search
Completed by Ian Panganiban
September 15, 2026
13 hours (approximately)
Ian Panganiban's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Client Services
- Category: Competitive Analysis
- Category: Content Development and Management
- Category: Expectation Management
- Category: Content Performance Analysis
- Category: Keyword Research
- Category: Web Analytics and SEO
- Category: Campaign Management
- Category: Key Performance Indicators (KPIs)
- Category: Search Engine Optimization
- Category: Content Marketing
- Category: Content Optimization
