Strategies for Converting and Retaining Customers Online
Completed by David Cruz
March 9, 2024
10 hours (approximately)
David Cruz's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Search Engine Marketing
- Category: Paid media
- Category: Marketing Strategy and Techniques
- Category: Content Optimization
- Category: Target Audience
- Category: Keyword Research
- Category: Target Market
- Category: Digital Advertising
- Category: Customer Retention
- Category: Conversion Funnel Analysis
- Category: Lead Generation
- Category: Digital Marketing
