Think Outside the Inbox: Email Marketing
Completed by Luiz Gustavo Leal Barbosa
February 25, 2026
18 hours (approximately)
Luiz Gustavo Leal Barbosa's account is verified. Coursera certifies their successful completion of Think Outside the Inbox: Email Marketing
What you will learn
Understand how email marketing fits into a digital marketing strategy
Write effective email copy, subject lines, and preview text
Test, execute, and optimize an email marketing campaign
Measure and analyze email campaign results
Skills you will gain
- Category: Digital Marketing Campaigns
- Category: Promotional Strategies
- Category: Key Performance Indicators (KPIs)
- Category: Digital Analysis
- Category: Marketing Strategy and Techniques
- Category: Copywriting
- Category: Marketing Automation
- Category: Content Performance Analysis
- Category: Marketing Analytics
- Category: Campaign Management
- Category: Customer Retention
- Category: Campaign Planning
