Business-to-Consumer (B2C) Sales Strategies and Techniques
Completed by Aïssa Bathily
November 21, 2025
2 hours (approximately)
Aïssa Bathily's account is verified. Coursera certifies their successful completion of Business-to-Consumer (B2C) Sales Strategies and Techniques
What you will learn
Demonstrate an understanding of B2C Sales and identify relevant examples.
Apply strategies to identify your target audience.
Demonstrate effective communication and product knowledge to build consumer trust.
Apply basic sales techniques to convert prospects into customers.
Skills you will gain
- Category: Target Audience
- Category: General Sales Practices
- Category: Customer Engagement
- Category: Customer Retention
- Category: Sales Strategy
- Category: Business-To-Consumer
- Category: Product Knowledge
- Category: Oral Expression
- Category: Verbal Communication Skills
- Category: Sales
- Category: Persona Development
- Category: Rapport Building

