Marketing Analytics with Meta
Completed by Michael Robert Evans
August 4, 2026
13 hours (approximately)
Michael Robert Evans's account is verified. Coursera certifies their successful completion of Marketing Analytics with Meta
What you will learn
How to optimize your marketing campaign by evaluating campaign results
How to measure advertising effectiveness with Meta’s testing tools
How to implement a full advertising analysis from the hypothesis formulation to presenting results and recommendations
Skills you will gain
- Category: Paid media
- Category: Marketing Effectiveness
- Category: Data Analysis
- Category: Conversion Funnel Analysis
- Category: Content Performance Analysis
- Category: Marketing Analytics
- Category: Data-Driven Marketing
- Category: A/B Testing
- Category: Advertising Campaigns
- Category: Data-Driven Decision-Making
- Category: Social Media Marketing
- Category: Social Media Campaigns
