Fundamentals of Social Media Advertising
Completed by Amy Murray-Leslie
June 4, 2025
11 hours (approximately)
Amy Murray-Leslie's account is verified. Coursera certifies their successful completion of Fundamentals of Social Media Advertising
What you will learn
How to evaluate on which platforms to run social media ad campaigns and what makes an ad effective
How to craft compelling and effective visuals and copy for social media ads
Build an ad directly from your Facebook business page and your Instagram business account
Write a creative brief and create a social media ad
Skills you will gain
- Category: Information Privacy
- Category: Digital Advertising
- Category: Brand Management
- Category: Social Media
- Category: Online Advertising
- Category: Facebook
- Category: Content Creation
- Category: Social Media Marketing
- Category: Instagram
- Category: Advertising Campaigns
- Category: Data-Driven Marketing
- Category: Paid media
