Optimizing a Website for Google Search
Completed by Kristine Salzmann
December 15, 2017
13 hours (approximately)
Kristine Salzmann's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Forecasting
- Category: Keyword Research
- Category: Content Marketing
- Category: Content Performance Analysis
- Category: Content Optimization
- Category: A/B Testing
- Category: Web Analytics and SEO
- Category: Campaign Management
- Category: Web Analytics
- Category: Key Performance Indicators (KPIs)
- Category: Search Engine Optimization
- Category: Competitive Analysis
