Mobile Marketing, Optimization Tactics, and Analytics
Completed by Eva Christovova
January 2, 2025
11 hours (approximately)
Eva Christovova's account is verified. Coursera certifies their successful completion of Mobile Marketing, Optimization Tactics, and Analytics
What you will learn
Identify the elements of a mobile marketing strategy and examine the various considerations associated with choosing a mobile platform
Analyze and optimize marketing efforts to improve business outcomes
Develop a digital marketing plan designed to meet your goals and objectives
Skills you will gain
- Category: Data-Driven Marketing
- Category: Marketing Strategies
- Category: Test Tools
- Category: Marketing Planning
- Category: Digital Marketing
- Category: Web Applications
- Category: Web Analytics
- Category: Performance Metric
- Category: Conversion Funnel Analysis
- Category: Driving engagement
- Category: A/B Testing
- Category: Marketing Effectiveness

