Introduction to Public Relations
Completed by Alyssa Carson
November 6, 2024
25 hours (approximately)
Alyssa Carson's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Media Relations
- Category: Communication Planning
- Category: Content Creation
- Category: Content Performance Analysis
- Category: Generative AI
- Category: Campaign Planning
- Category: Media Strategy
- Category: Strategic Communication
- Category: AI literacy
- Category: Target Audience
- Category: AI Personalization
- Category: Media Planning
