Foundations of Digital Marketing and E-commerce
Completed by NOOR SYAMIMI ALIAA BINTI NOOR AZHURII
May 7, 2026
12 hours (approximately)
NOOR SYAMIMI ALIAA BINTI NOOR AZHURII's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Data-Driven Decision-Making
- Category: Customer Engagement
- Category: Marketing
- Category: Data Storytelling
- Category: Performance Measurement
- Category: Marketing Analytics
- Category: Digital Marketing
- Category: Performance Metric
- Category: Brand Awareness
- Category: Email Marketing
- Category: Search Engine Marketing
- Category: Digital Media Strategy
