Developing a Winning Marketing Strategy
Completed by Kshitij Mathur
April 1, 2017
16 hours (approximately)
Kshitij Mathur's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Marketing Strategies
- Category: Marketing
- Category: Value Propositions
- Category: Product Marketing
- Category: Customer Analysis
- Category: Product Planning
- Category: Brand Strategy
- Category: Consumer Behaviour
- Category: Strategic Marketing
- Category: Branding
- Category: Marketing Management
- Category: Market Analysis
