How to Sell: An Overview of Fundamental Selling Techniques
Completed by Kathleen Wilson Pardilla Ong
July 15, 2026
2 hours (approximately)
Kathleen Wilson Pardilla Ong's account is verified. Coursera certifies their successful completion of How to Sell: An Overview of Fundamental Selling Techniques
What you will learn
Analyze the sales process and its alignment with the buyer's journey.
Demonstrate effective cold calling techniques using social media, telephone, and email.
Apply listening and questioning skills to discover customer needs and build rapport.
Master strategies for overcoming objections and maintaining momentum in sales conversations.
Skills you will gain
- Category: Sales Process
- Category: Communication Strategies
- Category: Overcoming Objections
- Category: Lead Generation
- Category: Solution Selling
- Category: Closing (Sales)
- Category: Customer Relationship Building
- Category: Customer Engagement
- Category: Sales Strategy
- Category: General Sales Practices
- Category: Sales Presentations
- Category: Active Listening
