Developing a Winning Marketing Strategy
Completed by Cody Kaufman
September 6, 2018
16 hours (approximately)
Cody Kaufman's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Audience
- Category: Market Analysis
- Category: Brand Management
- Category: Brand Strategy
- Category: Marketing Strategies
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Marketing Planning
- Category: Marketing
- Category: Branding
- Category: Product Marketing
- Category: Customer Analysis
