Cost and Economics in Pricing Strategy
Completed by Jonathan Heacox
December 7, 2017
12 hours (approximately)
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What you will learn
How to apply knowledge of basic economics to make better pricing decisions
How to recognize opportunities for price discrimination and recommend strategies to maximize sales and profits
How to calculate three types of price elasticities to determine the impact of price on demand
How to analyze and apply different pricing models, including: cost-plus pricing, marginal cost-plus pricing, peak-load pricing, index-based pricing.
Skills you will gain
- Category: Revenue Management
- Category: Market Dynamics
- Category: Cost Benefit Analysis
- Category: Consumer Behaviour
- Category: Cost Accounting
- Category: Demand Planning
- Category: Economics
- Category: Regression Analysis
- Category: Marketing Channel
- Category: Supply And Demand
