Developing a Winning Marketing Strategy
Completed by Alexandra Becker
July 19, 2023
16 hours (approximately)
Alexandra Becker's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Brand Strategy
- Category: Marketing Planning
- Category: Value Propositions
- Category: Target Audience
- Category: Marketing
- Category: Marketing Strategy and Techniques
- Category: Product Planning
- Category: Target Market
- Category: Product Marketing
- Category: Marketing Strategies
- Category: Marketing Management
- Category: Market Research
