Developing a Winning Marketing Strategy
Completed by Anthony Stewart
September 12, 2019
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Target Audience
- Category: Market Analysis
- Category: Consumer Behaviour
- Category: Value Propositions
- Category: Target Market
- Category: Marketing Strategies
- Category: Customer Insights
- Category: Marketing Planning
- Category: Market Research
- Category: Brand Strategy
- Category: Customer Analysis
- Category: Marketing Strategy and Techniques

