Developing a Winning Marketing Strategy
Completed by MOHD SHAHRUL BIN ISMAIL
April 27, 2026
16 hours (approximately)
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What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Product Planning
- Category: Strategic Marketing
- Category: Consumer Behaviour
- Category: Marketing Strategy and Techniques
- Category: Market Research
- Category: Customer Insights
- Category: Branding
- Category: Product Marketing
- Category: Customer Analysis
- Category: Marketing Management
- Category: Market Analysis
- Category: Brand Management
