Qualitative Research
Completed by Emmanuel Batuuro
August 16, 2025
14 hours (approximately)
Emmanuel Batuuro 's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Interviewing Skills
- Category: Research Methodologies
- Category: Recruitment
- Category: Drive Engagement
- Category: Research
- Category: Business Research
- Category: Market Research
- Category: Report Writing
- Category: Analysis
- Category: Research Design
- Category: Research Reports
- Category: Survey Creation
