Introduction to Public Relations
Completed by Susan Stoltenberg
February 26, 2025
26 hours (approximately)
Susan Stoltenberg's account is verified. Coursera certifies their successful completion of Introduction to Public Relations
What you will learn
Describe public relations and it's role and importance across various organization types
Identify and evaluate essential components of public relations campaign strategy
Explain core media relations principles including how to craft a media pitch
Skills you will gain
- Category: Target Audience
- Category: AI literacy
- Category: Public Relations
- Category: Performance Metric
- Category: Campaign Planning
- Category: Strategic Communication
- Category: Media and Communications
- Category: Communication Planning
- Category: Marketing and Public Relations
- Category: Generative AI
- Category: Media Relations
- Category: Content Creation
