Building Generative AI Capabilities
Completed by José Eduardo Puga
September 15, 2025
3 hours (approximately)
José Eduardo Puga's account is verified. Coursera certifies their successful completion of Building Generative AI Capabilities
What you will learn
You will learn the key strategic considerations of change management and ethics in Generative AI.
You will learn how to create a customer journey map.
Skills you will gain
- Category: Customer Relationship Management
- Category: Responsible AI
- Category: General Data Protection Regulation (GDPR)
- Category: AI Product Strategy
- Category: Marketing Strategies
- Category: Change Management
- Category: Marketing Strategy and Techniques
- Category: Generative AI
- Category: Marketing Planning
- Category: Design Thinking
- Category: Law, Regulation, and Compliance
- Category: Marketing Management
