Optimizing a Website for Google Search
Completed by Prashant Mathur
January 29, 2017
13 hours (approximately)
Prashant Mathur's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Content Performance Analysis
- Category: Keyword Research
- Category: Content Marketing
- Category: Forecasting
- Category: Client Services
- Category: Marketing
- Category: Performance Measurement
- Category: Performance Reporting
- Category: Expectation Management
- Category: Web Analytics and SEO
- Category: Campaign Management
- Category: Key Performance Indicators (KPIs)
