- Marketing
- Advertising
- Web Development
Attract and Engage Customers with Digital Marketing
Completed by Michael Emig
April 14, 2023
21 hours (approximately)
Michael Emig's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses