Optimizing a Website for Google Search
Completed by Keith Wesley Robinson
February 19, 2026
13 hours (approximately)
Keith Wesley Robinson's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Expectation Management
- Category: Client Services
- Category: Content Strategy
- Category: Relationship Management
- Category: Performance Reporting
- Category: Campaign Management
- Category: Return On Investment
- Category: Keyword Research
- Category: Key Performance Indicators (KPIs)
- Category: Content Marketing
- Category: Search Engine Optimization
- Category: Google Analytics
