Developing a Winning Marketing Strategy
Completed by Caitlyn Smith
September 13, 2019
16 hours (approximately)
Caitlyn Smith's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
- Category: Brand Marketing
- Category: Marketing Strategy and Techniques
- Category: Brand Management
- Category: Strategic Marketing
- Category: Product Planning
- Category: Marketing Planning
- Category: Product Marketing
- Category: Branding
- Category: Market Research
- Category: Market Analysis
- Category: Marketing Strategies
- Category: Competitive Analysis
