Optimizing a Website for Google Search
Completed by Michael John Russo
July 14, 2017
13 hours (approximately)
Michael John Russo's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
- Category: Content Development and Management
- Category: Content Performance Analysis
- Category: Content Marketing
- Category: Performance Reporting
- Category: Forecasting
- Category: Marketing
- Category: Performance Measurement
- Category: Competitive Analysis
- Category: Expectation Management
- Category: Content Strategy
- Category: Web Analytics
- Category: Key Performance Indicators (KPIs)
